Phil Liggett talks about his documentary coming to NZ

Global broadcaster Phil Liggett who covered forty-eight Tours de France and fifteen Olympic Games becoming widely known as the international voice of cycling, is excited a documentary covering his life is coming to New Zealand.

Created by the filmmakers behind MAMIL (Middle Aged Men In Lycra), the 110-minute feature documentary, The Voice of Cycling, tracks Liggett’s life story and offers an insight into his dedication to his much-loved sport of cycling and passion for wildlife conservation.

It has received rave reviews around the world after its world premiere at last year’s Adelaide Film Festival and Phil can’t wait for kiwi audiences to see the film.

Here’s what he had to say..

Phil will be beaming in live for a post movie Q & A in Christchurch, Wellington and potentially Hamilton and Nelson

To watch the trailer and book tickets.. we need tickets to sell to ensure it shows.. that’s how Demand Film rolls.. see https://nz.demand.film/phil-liggett Get a group together, and book today #enthusemedia #cycling #documentary

WHAT TENNIS HAS TAUGHT ME FOR BUSINESS

Tennis was a sport that I played from a young age, and in lots of ways I think there’s skills and insights that can help succeed in business.

Recently I’ve started hitting tennis balls again… and I’m really enjoying it Tennis was a major part of my childhood and I played it pretty seriously as an adult through the late 80s.. and into the 90s… wow, how time flies; it’s been 26 years since I played a competitive match.

As I’ve started hitting tennis balls again it’s made me think, and realise, there are some ways in which I believe tennis – and this applies to other sports – has helped me in business.

1. Complete focus on the fundamentals
Tennis requires dedicated practise on the fundamentals almost every day to have a good, rock solid foundation. I used to hit hundreds of groundstrokes and serves, over and over again, working on the basics. In business its important to take consistent action on the fundamentals, and not get distracted by the latest trend. You need a rock solid foundation to build on.

2. Effort is not enough
I used to practice so much, so hard.. in fact my philosophy was to make practice harder than the games I was playing but this didn’t mean I was always successful – the key is effort is not always enough, you need to combine effort with a good strategy and looking back at some of my tennis results when I applied effort with a good strategy was when I achieved my best results; a key for success in business too

3. Find weaknesses to create opportunities
Tennis teaches you to look for your opponents weaknesses to create opportunities.. sounds like a good business strategy? Sure it does!

4. Physically fit helps mental fitness
I trained super hard for tennis.. and this effort rolled over into other sports I competed in. You needed to take care of yourself to be in the best possible shape to perform on the day – eating well, getting some sleep and knowing what worked for me to ensure I could perhaps at my best level. When I felt fit and focused I was ready… mentally as well. Making time to stay physically fit now helps my mental approach in business, but with a young family this has its challenges and is a consistent work in progress.

5. Dealing with stress
I know I didn’t always deal with stress well when I played tennis, but I know I got better. On a tennis court there’s nowhere to hide, there’s no one to call for help… it’s all on you. When I feel over whelmed on the work front I take it in bite sized chunks, like when I was playing tennis and when things got pressured I played a game point by point, and then the larger result would take care of itself.

6. Goal planning
I always set goals when I played tennis, writing them down. I did it from a relatively young age and achieved many of them. This goal setting obviously applies to business; setting goals, planning longer term, monitoring and evaluating results to make sure I’m on track.

7. Competiveness
This sounds obvious, but I think it has different levels. Tennis, and sport, helps us with tenacity, discipline and competiveness. I would looks for ways to win, and this is the same in business, but often winning can come in different forms and can come from trust, trust in yourself, trust in the process and trust in others
#enthusemedia #enthuse #communication #motivation

STORY TELLING – MY OWN STORIES

11 years old, standing in the corner of a room… and having an influence.. a strong memory I still have to this day that was to shape and influence some of my future career decisions… this is one (or two) of my stories
#enthusemedia #storytelling #socialmedia #marketingcommunications #eventprofs #enthuseevents #enthuse

lockdown activity 1; home tennis

Certainly during testing times like this with the lockdown and COVID-19 it brings focus to our wellbeing. being locked down is a challenging time. It can be an opportunity to be creative… have fun, make memories. Bake, walk, laugh, play board games, do jigsaws, create, capture the moments in photographs…. plan for the future… at home and for your business.

My lockdown activity 1; making best use of limited ability to go to far – stay safe.

What does your answer message say about you?

Are you making an effort to manage your personal brand? If someone gets your voice mail message and has never met you what sort of impression will they get? #inspiration #motivationalspeaker #motivational #personalbrand #speaker #enthusemedia #enthusiast #enthuseevents #impression #personalbranding

Brand and communications: CHATTING TO THE LOCALS

The final in our series of videos focused on the new development, Prebbleton Village Square as I work with the developers on the project’s brand and communications. ?

CHATTING TO THE LOCALS: ? Justin Busbridge says that Prebbleton, that was established in 1855, has never has a central hub and heart. He says that it’s been a long time coming that Prebbleton will have a hub where people can gather – and its being developed by local people who are pouring their heart and soul into the project #Storytelling, so powerful.

Get in touch so we can tell your stories – a powerful marketing communications tool Produced by enthuse with filming and editing by Sweet As Media Limited #prebbletonvillagesquare #prebbletondevelopment #christchurchnz #development #enthusemedia

ARTISAN STONE hero video

ARTISAN STONE are the leading supplier of bespoke residential benchtops and stone surfaces throughout the South Island.

They approached us to develop a hero video for an annual awards gala night. Like with all our work, we wanted to make an emotional connection and help tell a story about what they do and how they add value.

THOUGHTFUL TUESDAY; importance of 2 way comms

Thoughtful Tuesday The importance of two way communication ? Great to push comms out… but how much effort are you making to listen and to create two way conversions?

Three generations of dairy farming; DairyNZ storytelling project

Really proud of the video story telling project we did with DairyNZ last year to help bring their Dairy Tomorrow strategy to life.

This is the first of five wonderfully diverse stories we did. Produced by enthuse working with the talented Paul Sparkes from Sweet As Media.

Really appreciated we had this opportunity through the work we did with Dairy Women’s Network

Three generations of the O’Reilly family love farming and their cows, and they are proud to be amongst New Zealand’s world leading dairy farmers.
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